Duproof Sales Strategy

The philosophy that Duproof has always advocated is to market the systems and specifications rather than the products; we would like to think of ourselves as the systems and specifications designer rather than merely designing the products. We sturdily believe that we will be able to deliver the products of eminence only if we comprehend the system in which the product is expected to be installed, it is only with the awareness that the product will perform to the hilt. We hold on to the orthodox systems where we sense the performance will be best achieved by the conventional techniques and we venture to modern unorthodox means where we sense that we can achieve the outcomes by contemporary approaches this applies to both the technical and marketing zones, the flexibility helps us adapt to the most demanding applications that are prevalent in this vibrant market. We, as the sales team of Duproof are always up-to the challenges that the market poses, to establish an effective strategy in this volatile market is a biggest challenge perse, the strategy for sales department on the variety of challenges encountered, just to name a few challenges we can say the price, payment term, technical parameters, demanding specifications etc. Our strategy is based on a simple principal of enlightening the end-user on the concepts of quality by interacting with the clients on one to one basis, conducting technical presentations, seminars to high-light the relevance of the specific parameters and its significance on the various aspects of its performance. We at Duproof do not want to indulge in the race to compete on the basis of price; our strategy revolves around the concept of quality, reliability and value for money. The definition of quality that helps us plan our strategy is it is planned, calculated and deliberate attempt to get the quality at a particular price.